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This is an interesting idea and I’ll be curious to see if the economics works out, but I hope the company realizes that “pipe dream” does not have positive connotations.


I actually thought the name was cute/clever considering the ambitions they have. It also conveys an awareness that this is a moonshot product which is also suggests they are grounded in some rationality.


See also: Boom, Soylent.

Are there any other negatively-named companies?


The Boring Company.


Slack, Glitch




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